Max Diamonds Ltd

Our experience in selecting an engagement ring at Max Diamonds has been nothing short of exceptional. Jason is very knowledgeable but also incredibly patient and attentive to our preferences.

My fiancé went to MaxDiamonds with a reference photo and the final result was even better than I expected! The setting, choice of stones, and craftsmanship reflect that they take immense pride in their work. I also saw Jason and Mike to resize the ring and they went above and beyond to ensure that it was a perfect fit.

Overall, the process of selecting and perfecting my engagement ring was a joy from start to finish and we always felt like we were in good hands. I cannot recommend them highly enough!
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I found the dream team in Jason and Jo. I came across the website and saw a ring that inspired me to commission my own. Exceptional from beginning to end, they brought my dream ring to life. I always had an idea of what I wanted but have not found that in any shops. Jason found the perfect stone and Jo put together impeccable CAD drawings, which we were able to see different options with.
I was in such good hands and Jason clearly has the expertise and skill to make real magic, as I have seen in my piece. There is a real passion there to make unique items that a believe are a cut above the rest. A true timeless ring that I will cherish forever, thank you both!!
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Jason was 10/10 amazing from start to finish in designing and making the engagement ring for my fiancee. You can just tell he's absolutely expert in what he does and loves helping people - and I needed a lot of help!

When the stone was delayed (my fault), Jason kept me calm and delivered everything he said he would, on time, keeping me updated at each stage of the process.

I'm not one for writing reviews or heaping on praise unnecessarily but Jason and the team are seriously good, friendly and reassuring. I can't fault them and thank them massively.
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We can’t thank Jason and Jo enough for bringing our rough idea of an engagement ring to life! Jason and Jo are both friendly and knowledgeable, and their years of professional experience really came across when helping us navigate the world of diamonds and ring design!

Jason took the time to explain the process of designing and making the ring, and also helped us to understand what to look out for when choosing our stones as we were complete novices. Jo brought our ideas to life and offered useful suggestions that were in keeping with our vision and happily made amendments to the drawings when we were finalising our design.
We love our ring and would highly recommend and work with Max Diamonds again!
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Jason, thank you for sorting out the settings on my wife's engagement and eternity rings, which she is delighted with.
You are clearly a skilled craftsman with a genuine passion to deliver excellent customer service, as well as an extremely friendly person, thank you.
Now I've found you I'll keep your details for future use!
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We can’t thank Jason and Jo enough for bringing our rough idea of an engagement ring to life! Jason and Jo are both friendly and knowledgeable, and their years of professional experience really came across when helping us navigate the world of diamonds and ring design!

Jason took the time to explain the process of designing and making the ring, and also helped us to understand what to look out for when choosing our stones as we were complete novices. Jo brought our ideas to life and offered useful suggestions that were in keeping with our vision and happily made amendments to the drawings when we were finalising our design.
We love our ring and would highly recommend and work with Max Diamonds again!
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Our experience with Jason and Jo of MaxDiamonds has completely surpassed our expectations. Truly exceptional service and we're overly impressed from start to finish. We not only have the ring of our dreams - but it has been a pleasure to be part of a design process and see the magic come to life!

10 years ago - we were dazzled by the bright lights of hatton gardens and were delighted (at the time) with the engagement ring we chose. Fast forward 10 years and it needed to be refurbished, since stones had come loose and the setting was damaged.

Immediately after meeting Jason we were at ease with the process and his approachable, flexible and personable attitude made it all so easy. Sound, professional advice, patience and creative thinking helped turn our idea and vision into reality. The Cad designs from Jo really sparked our imagination and they both did an awesome job interpreting what we wanted - with the result being a completely new style and design of ring we love.

Skilled craftsmanship, pride in their work and a real desire to make their customers happy is why they deserve every success. MaxDiamonds come highly recommended for these reasons and we would always return in the future.

Thank you!
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Short version: Don’t bother looking anywhere else, just book an appointment with Jason and Jo, you will get an amazing level of customer service, exquisite diamonds, great value, and a truly bespoke service.

Long version: We came across Max Diamonds on this site when we were newly engaged. It was a big purchase, emotionally and monetary. Not helped by the fact you hear all kinds of things about people being ripped off with engagement rings all the time. Our guard was up. We read these reviews and thought, no one is as good as these reviews say they are. But they are true.

We went to Jason after a few appointments with other Hatton garden shops. We had been shown so many diamonds and were completely overwhelmed. Nothing was right, we were questioning the quality we’d seen and were all over the place with design.

My first words to Jason were ‘I’m so overwhelmed’. He paused and said ‘ok let’s step back and work through it.’ Over the course of the next 3 months that exactly what we did.

We started with the middle stone. He sourced diamonds for me to look at at our next visit. He took abstract descriptions like…’that’s too sparkly, but that one isn’t sparkly enough.’ To find us a beautiful old cut cushion diamond recognising that a more modern cushion wouldn’t fit the brief - this is how much he listens to you! When we saw the stone it was quite clear that it was in another league in terms of quality to anything we’d seen. And at an excellent price.

We then set about the accent stones for my trilogy. I was a tricky customer. I had an idea but I also wanted to rule things out. I lost count at 10 different diamonds Jason sourced, sometimes in a matter of days, for me to consider. As it turns out I wanted quite a rare cut. Jason was amazing. It wasn’t a problem that the size and shape of bullet diamonds we wanted weren’t on the global (!) market. He sourced larger ones and got them cut. We were nervous about this, but Jason reassured us that if they weren’t perfect we’d try something else. Obviously they were perfect!

Every step of the way Jason was just a email away, super responsive. Jason was always up for exchanging ideas on what would look good. It really felt like he was as invested as we were. Jo, his wife, whilst we never met, is also there throughout the process, making suggestions, and doing the CAD designing of the ring. This bit was very cool, alongside that and the resin moulds you know what your ring is going to be like before it’s made and you can adjust and tweak until it’s perfect. Even so seeing the finished article really is something.

Jason always made time to see me after work and they both pulled it out of the bag working over the weekend to make sure we could collect it before travelling to family at Christmas. Including Jason coming into the workshop in London after he’d finished up for the year.

We genuinely don’t have a single bad thing to say about our time working with them. We’re a little sad it’s over actually!






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I came to Maxdiamonds with an idea for an engagement ring a budget but no direction. Jason helped enormously to make the process very easy, not only his friendly demeanour but his eye for design. I was guided step by step through the process from design choices to costing with expert opinions and directions. I never felt under pressure nor rushed to make a dicission or to go ahead with a design. For someone without the biggest budget and a very indecisive mind, Jason and his team pulled out all the stops to ensure I had a one of a kind custom ring.
Me and my fiancée couldn't be happier with the result.
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Jason and Max Diamonds were fantastic. Not only was the process brilliant but the ring he created is absolutely stunning.

I was looking for an engagement ring and had the rough idea of a design in mind. I spoke to a few different jewellers and with most of them it felt like there were just taking me through a bit of a tick box exercise. Jason took the time to really understand what I was looking for, who my partner was and what kind of elements she might be looking for. He even helped me add a nod to her grandmother in the ring, which other jewellers said would be difficult / not possible.

He included me in every step along the way, allowing me to make little adjustments here and there. There were no fixed parameters, he was very accommodating throughout the whole process.

The final ring is beautiful he made the settings even more beautiful than I had envisaged.
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MaxDiamonds and Jason Gordon specifically were a pleasure to deal with. As a 28 year old man with no knowledge of jewellery/engagement rings, Jason was incredible in both educating me on all the important things to consider when making such a significant purchase and helping me then navigate what the art of the possible was for my budget range. His approach put me at ease, made me feel confident in my decision making and alongside all of this, Jason was in no way trying to push/sell. It was obvious Jason's approach is to find what the best fit was for me and this was greatly appreciated. If you are buying an engagement ring, definitely go to Maxdiamonds!
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Jason and Jo did an absolutely phenomenal job from start to finish.

I had a number of high street jewelers in the UK and overseas who weren't willing to craft the ring we wanted. The folks at Max Diamonds were happy to give it a go.

A bit about the process, I'd say send an email through with a description (maybe some sketches) so they know what you are after. It's helpful for that first conversation to bring as much information as you can. I gave them a call and just popped right in on the same day for a chat, Jason was friendly and professional.

The quote was reasonable, not the cheapest I'd seen but certainly not the most expensive - fair and you get what what you pay for and more.

Jo (Jason's wife) took the source material I had and began with some sketches until we were happy with the look and then moved on to CAD drawings. It's a godsend having the two of them, because the can cut out anything that won't be feasible for casting and setting. You may need to make some compromises on look but they are really trying to give you something practical that will last. I guarantee with the amount of effort they put in and edits they are not making suggestions to make their lives easier.

Once happy with designs Jason moved on to getting the ring made. He's got a good network for it and everything looked amazing. Plenty of updates throughout and pictures of the silver blanks, 3D printed mock-ups etc.

The ring came in a fairly simple black box, if you want to get something fancier I'm sure they can accommodate you but I wouldn't worry the ring is going to steal the show anyway.

You won't go wrong, and if you're in doubt just go to the workshop and have a chat - you'll see exactly what I mean.
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I am so grateful for the ring that was beautifully designed and created by Jason and Jo at MaxDiamonds. Jason & Jo are really passionate about creating rings for their clients and this has made the creation of my fiance's engagement ring all the more special. They accommodated a private appointment to discuss my proposed designs, sourced a choice of diamonds for me to see, provided different CAD software ring designs and 3D printed models before choosing the final ring. I received frequent communication to update me about the process which made the whole journey reassuring and exciting. Once again, thank you very much for the personal and genuine bespoke service you provide as it has made the experience that extra bit special and meaningful. I will see you again for the wedding bands!
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I can't say enough good things about working with Jason. He was recommended to me by my colleague who has two beautiful custom gold rings from him (I've never seen anything like them!). I moved from the US with an unusual engagement ring, and Jason worked with me over multiple sessions to craft a beautiful, contoured band to match (even ordering 14k gold for me to match my engagement ring, which is unusual for the UK). He was responsive, enthusiastic and professional, as well as being warm and personable. Even though I was having a simple wedding band made, he and his wife Jo treated me like such a valued customer - they made 3D printer models for me of my options, they had CAD design suggestions proactively ready for my very first visit (which I didn't even have to ask for), and cleaned my engagement ring of his own volition when he had it in for a scan. I know I will find an excuse to work with Max Diamonds again soon!
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I can't say enough good things about working with Jason. He was recommended to me by my colleague who has two beautiful custom gold rings from him (I've never seen anything like them!). I moved from the US with an unusual engagement ring, and Jason worked with me over multiple sessions to craft a beautiful, contoured band to match (even ordering 14k gold for me to match my engagement ring, which is unusual for the UK). He was responsive, enthusiastic and professional, as well as being warm and personable. Even though I was having a simple wedding band made, he and his wife Jo treated me like such a valued customer - they made 3D printer models for me of my options, they had CAD design suggestions proactively ready for my very first visit (which I didn't even have to ask for), and cleaned my engagement ring of his own volition when he had it in for a scan. I know I will find an excuse to work with Max Diamonds again soon!
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Like many men when they decide to propose to their partners, I needed plenty of help and guidance when I began my search for someone who could make the engagement ring I was seeking for my now fiancee Elaine. While I knew Hatton Garden was a good area to go to in London, I also appreciated how intimidating the place might become for someone lacking some of the knowledge required to make the right decisions on what to go for. After doing some research, I decided - based very largely on their wholly positive and often extremely detailed Google reviews - to make an appointment with Max Diamonds. I feel it’s important to highlight the influence reviews had so that anyone reading this knows I came from the same starting position they may well be at as they read what I have to say.

In my initial meeting with Jason, we talked through what I was looking for in a ring and I really liked his relaxed, friendly approach, something I wasn’t expecting to find at the first place I visited. He did a lot to explain the various factors you should take into account and definitely put me more at ease and helped grow my understanding. Crucially, he introduced me to the idea of purchasing a lab grown diamond, something I hadn’t contemplated before. Having thought at first it might be a bit of a faux pas to go down that road, I soon learned of the very minimal differences in appearance and structure between natural and lab grown diamonds and, after seeking advice from a friend with a background in jewellery as well, chose to pursue that option given the additional possibilities it opened up.

Over a period a couple of weeks or so, we exchanged ideas by email and Jason and his wife Jo worked together to put my thoughts and their own suggestions into CAD drawings. Their patience with me in this part of the process was deeply appreciated because while I was determined to get things absolutely right, I know I was also extremely picky and perhaps a little challenging at points. Nevertheless, we got to a design I was happy with and from there, it took another two to three weeks to have the ring made and hallmarked. The final product is platinum and features a beautiful 1.37ct round diamond with four claws and no shoulders. Elaine and I are both absolutely delighted with her ring, which I feel I purchased for a fair, competitive price that represented great value for something Jason clearly took a lot of pride in when he presented it to me with confidence on collection day. I cannot recommend Max Diamonds highly enough – their no-pressure attitude sat superbly alongside Jason’s quality workmanship and I’m extremely grateful I followed my gut and took the plunge with them.
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Had the most incredible experience creating my dream engagement ring with Jason and the team. We saw a number of jewellers, but as soon as we walked into Jason’s studio his friendly and calm demeanour, paired with over 35 years of experience, put me at ease straight away. I was under quite a tight deadline due to moving country and Jason and his wife Jo went above and beyond to make sure I had it ready and perfect before the move.

From Jason helping us to handpick the stone, to Jo creating an amazing computer design, to then being hand crafted by Jason and the team, they really helped bring my vision to life.

Unbelievably happy with the results, couldn’t have imagined a finer outcome.

THANK YOU!!!
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Jason was amazing to work with, he listened really carefully to all my preferences and took the time to source the right stones and come up with creative options for us to discuss. He was extremely patient and I felt he really cared about every single aspect of the piece - I love it!
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I couldn't recommend Jason more. I really shopped around Hatton Garden in pursuit of the perfect wedding band that would work with my engagement ring, and I'm so pleased that I did. Hatton Garden can feel a bit seedy sometimes - with everyone trying to hard sell. This is the last thing you want when you're buying something special... Jason is the complete opposite.

His workshop is tucked away from the glass fronted store fronts on the main road down, in the basement of a nondescript building, but from the moment you walk in you get a feel for how passionate he and his team are about creating the perfect ring. From taking the time to really understand what it was that I was looking for, to creating a 3D scan of my engagement ring to help me visualise a number of designs, and finally sourcing the very best diamonds to really help it pop - all before delivering it at the most reasonable rate. I have recommended Jason to all my friends and family and couldn't speak more highly of the whole experience.
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I have just worked with Jason to design and build an engagement ring and I cannot recommend him highly enough.

Jason was the most knowledgable, communicative, attentive, genuine and understanding of all the jewellers that I spoke to. Going with him was an easy decision.

I like the fact he doesn’t have a flashy, glass-fronted shop. His focus is solely on making the best possible piece of jewellery in his workshop.

His communication was always prompt and helpful. The progress photos were great and a nice touch.

But above all, Jason’s experience and skill in ring making was obvious. We are both delighted with the result.

Thanks Jason and the team and we look forward to working with you again!
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I cannot recommend Jason highly enough – his personable and professional approach made the whole process of designing my engagement ring really enjoyable. From the first phone conversation, it was clear that Jason really cares about his craft and ensuring his clients are comfortable throughout.

Jason guided me through the whole process, from a very relaxed initial chat about his approach, to picking out a suitable centre stone, and then coming up with a personalised, yet classic, ring design. Jason was extremely flexible about meeting to view the centre stones, very responsive on email, and always available to chat things through.

The final ring design completely exceeded my expectations – I fully recommend giving Jason a call!
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We was passed Jason’s details by our neighbour, this turned out to be the best recommendation we have ever been given. From the 1st phone call we knew that we were going to get the best service we could ever wish for. Jason is not only the best in his game, he is so kind, patient and knowledgeable. Considering I had no idea of what type of engagement ring I wanted, he made the whole process so easy and so enjoyable.
The end product is beyond my wildest dreams, the effort that has gone into my ring is simply incredible. We just feel so grateful to Jason for creating the most beautiful ring and affording us the best that our budget could buy.
We will certainly be using him again in the future and have already passed his details on to friends and family.
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Max Diamonds were recommended by a friend as i was looking to but an engagement ring for my girlfriend
i had been to places like Cartier etc and whilst their offerings were nice enough i felt i would be paying for the name which wasnt necassary

I went along to see Max Diamonds and from day one they were brilliant
They offered a choice of Diamonds, all with varying degrees of size, quality and price. Thye were extremely helpful and there was no pressure to buy whatsoever
The ring i decided on was amazing, it took about a month from start to finish and in my girlfriends words " when i imagined my engagement ring, this is exactly what i envisaged - its my dream ring"
I cant add any more to that
Hence to say i would not hesitate to recommend them
Kind regards
Steve Smith
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I was absolutely thrilled with Max diamonds who created a stunning bespoke engagement ring for my fiancé.

Knowing very little about how it all works, Jason helped guide me through the process from picking the perfect diamond to designing the ring itself. He is extremely knowledgeable and I'm glad I chose to go with him as his passion for making rings was evident from the start.

I would thoroughly recommend Max Diamonds, they were tremendous throughout and needless to say my fiancé loves the finished article!
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I contacted Max Diamonds having seen his excellent reviews, it's a tricky thing going to a company cold, but my fiancée and I had our hearts set on a bespoke ring, so we did some research, which lead us to apporach a few companies in Hatton Garden, Jason at Max Diamonds being one of them.

From the first meeting, Jason was so friendly, helpful and professional. He helped us choose a stone shape to suit me, we showed him some images of what we liked, he then helped us to source the best diamond for our budget and decide on shoulder stones - he provided really knowledgeable advice every step of the way.

His attention to detail and craftsmanship was faultless, every step of the design process was communicated flawlessly with us, he shared with us moodboards and sketches, realistic CAD renders to help choose. It was very much an inclusive journey to producing our engagement ring that will become a future heirloom in our family, we also recieved a professional insurance valuation when we recieved the finished piece.

Thank you Jason and your team for making this process so very personal, we love our ring! We will be back soon for the wedding rings!
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Max Diamonds have recently made a bespoke cocktail ring for me. From the start when we discussed design to the choosing of the stones and the amazing setting, I couldn’t ask for more. A truly personal experience with a company who care strongly about quality, design and excellent customer satisfaction. I highly recommend Max Diamonds.
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I contacted Jason about having an engagement ring made for my fiance and right from the start Jason was very friendly, helpful and efficient in his customer service. He helped source the best diamond according to my budget and provided really good advice every step of the way. His workmanship, knowledge and attention to detail was spot on.
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I phoned Max Diamonds after doing some research of Hatton Garden and I was immediately impressed by Jason’s professionalism. We agreed to design a ring together and worked through different versions to get this just right. He listened carefully to the styles I liked to pull the design all together and come up with a beautifully, elegant, very personal ring that I now wear each day. People comment on it and notice the detail in which it was made. During this time I visited the workshop and became fascinated in the creative professionalism that Jason and Mike had. It’s a friendly, welcoming environment where attention to detail and advise helps you get exactly want you want. Since this first design, I have now gone back with my fiancé and he is now making our engagement ring. Highly recommended and worlds away from the sales focused supermarket type shops that have sadly creeped into Hatton garden.
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I was absolutely thrilled with my experience with Max diamonds who created a gorgeous bespoke engagement ring for me.

From the first contact through to receiving the finished product Jason really stood out from the other Craftsmen and Jewellers that I had visited because of his professional, attentive and no pressure approach. I also appreciated his flexibility in arranging meetings and responsiveness to e-mails throughout.

Coming in with very little knowledge he helped guide me through the design process from picking the perfect centre diamond to working out the finer details of the ring design through CADs and a final resin model that really helped me picture how it would look. Throughout, Jasons care (and patience!) was evident in ensuring I was happy with every element of the ring.

Not only did my fiance absolutely love the ring (it’s been almost two months since I proposed and I still catch her staring at it!), another aspect which really set Jason apart was the way the whole process was documented, through workshop videos and photos, so I could share this with my fiance who found it very special.

I would highly recommend Jason and look forward to going back to get the wedding bands!
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I could not recommend Jason more! The service that was provided was exceptional. Jason was so incredibly helpful throughout the entire process and has a wealth of knowledge about diamonds and the craftsmanship that goes into making the bands and setting the diamond.

Above all, he's a genuine honest guy that was incredibly patient and helpful in picking out the perfect diamond for me and then guiding me on band designs. He created a bespoke engagement ring for me and provided some much needed guidance on the best type of band that would hold the diamond securely. After I had finalised on some designs Jason created CAD designs and resin models so I could physically see what the band would like with the diamond in it. This helped in getting a genuine idea of what the ring would look like.

He is prompt with communication and very flexible in arranging meetings to come visit his workshop. Not once did I feel pressured into being forced to make a decision to buy.

He went the extra mile in ensuring I had the perfect engagement ring - this type of service is incredibly difficult to come by! You can tell the passion he has for his work from the genuine interest he shows in ensuring he creates the perfect ring.

I will certainly be going back to Jason for all future jewellery projects!


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We cannot recommend Jason highly enough - he created a bespoke design for my engagement ring and it is a thing of beauty and the quality and craftsmanship is superb. Jason really understood what we were looking for and produced a ring even more stunning that i ever hoped for! And he is so friendly - choosing and making an engagement ring is a big event and having someone lovely to talk it through makes the whole experience even more memorable! He also made our bespoke wedding bands and we will for sure be coming to him for our next commission.
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Having spoken with Jason about an up and coming bespoke commission, I travelled over to London from the IOM to take a look at the workshops and go through the project in person with Jason. I can only say how very impressed I am with the standard of craftsmanship, clarity of information, attention to detail and personable service I received at Max Diamonds. My ideas were thoroughly considered discussed and demonstrated in person; I saw the bench work being created, examples of CAD, setting styles, and finished pieces to help me decide. I have every confidence in Jason and Max Diamonds, and cannot wait to see the final results. Thank you and A***** I could not recommend them more highly.
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Over the moon with the service Jason provided, really listened to what I wanted, couldn’t recommend him enough. Stunning jewellery
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Max Diamonds have commissioned a number of pieces for my wife and I over the past 10 years and I couldn’t speak more highly of Jason. His professionalism and incredible attention to detail mean every piece of work he’s delivered for us has been spot on and great value for money. Couldn’t recommend him highly enough.
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I now have 6 bespoke pieces of jewellery with Max Diamonds.

This small but perfectly formed jewellery workshop in Hatton Garden London is both friendly and professional, and their attention to detail on every bespoke commission is so apparent when you work with them.

They take time to walk you through the process and their combined knowledge of jewellery manufacture, CAD design, bench work, repair and diamond choice is evident when you work with them.

I'm have just with my fianceé commissioned my engagement ring with them, and Jason took care of this walking us through our choices step by step, thehe result is far beyond our expectations!! Their website and insta feed have great pics to help with choosing too, I really cant recommend these guys enough, if I could give them 6 stars I would!!! Thank you Max Diamonds!
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